tracking the news, one byte at a time
Freak Pulse
Category: Media Production
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Production software and hardware, Threadline Studio ProRes multi-cam, and more.
Production software and hardware updates this week: Threadline has launched a Studio tier for its AI editing workspace, adding a native macOS app with ProRes, MXF, and; and Remoto’s Playback 1.
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New cameras, gimbals and accessories, Vertical video 2026 cameras, and more.
New cameras, gimbals and accessories for 2026 this week: Netflix’s launch of Clips in April 2026, alongside similar vertical feeds from Disney+, Paramount+, and Peacock, has; and Godox, a company known for lighting and accessories, has…
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Gear, Tools, and Industry Trends, E-commerce EU Withdrawal Button, and more.
Gear, Tools, and Industry Trends this week: A TecnoTur advisory clarifies operational steps for digital merchants, particularly authors selling audiobooks and; and A 2026 Amazon Prime Day roundup highlights discounts on established…
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AI’s Impact on Marketing and, Four Advertising Myths That Won t Survive AI, and more.
AI’s Impact on Marketing and Advertising this week: Basis CMO Katie McAdams argues that the impending automation of media buying via autonomous agents will scale and; and ZeroGPU is commercializing small language models (SLMs) for…
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Major Events and Brand Activations, Grand Ex 2026 Google Cloud Opus Agency Gramercy, and more.
Major Events and Brand Activations this week: Google Cloud’s Tech Immersion training program, executed by Opus Agency and Gramercy Tech, won the 2026 Grand Ex; and The 2026 Cannes Lions festival saw major technology and media companies…
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NVIDIA RTX Spark superchip wins support across post and VFX
Media Production this week: NVIDIA’s RTX Spark superchip, combining a Blackwell GPU with a 20-core Grace CPU for 1 petaflop of AI compute, has; and This matters for Media Production because it gives a concrete current signal to track…
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AJA at Cine Gear 2026 – How ColorBox and UDC-4K Solve the Chaos of Modern Multi-Format Sets
Media Production this week: At Cine Gear 2026, AJA Video Systems showcased two hardware solutions targeting the technical friction points of; and At Cine Gear Expo 2026, ZEISS launched the Panoptes 65 series, a ten-lens prime set…
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AJA at Cine Gear 2026 – How ColorBox and UDC-4K Solve the Chaos of Modern Multi-Format Sets
Media Production this week: At Cine Gear 2026, AJA Video Systems introduced two hardware solutions targeting the signal-chain complexity of; and At Cine Gear Expo 2026, ZEISS introduced two integrated products targeting the high-end 65mm…
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Introducing Frame.io Drive: Access Your Media Anywhere, Instantly
Frame.io has launched Drive, a desktop application that mounts cloud-hosted projects as local volumes, enabling direct, on-demand streaming of media into creative applications like Premiere Pro without full downloads.
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NANLUX Matrix 2500B and 2500C: array lighting specs and price
NANLUX has announced the Matrix 2500B and 2500C, IP66-rated, four-head 2500W fixtures designed for modular array use, shipping Q3 2026.