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Media Production August 24, 2026: From AI production to immersive media: European innovators to watch at IBC2026

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Media Production

From AI production to immersive media: European innovators to watch at IBC2026 (Ibc)

Summary: EIT Culture & Creativity is bringing more than a dozen ventures from its 100-to-Watch portfolio to IBC2026’s Future Tech Ignite Innovation Village in Hall 14, spanning production, post-production, content discovery, immersive media, and monetisation. Notable participants include Black Goblin, which demonstrated reallocating more than 200 hours from manual setup to creative tasks on a single 90-minute production, and Kami, whose first AI-generated anime is entering theatrical distribution in Turkey. The showcase also features Grabbit R&D’s RePro Stream, which is part of an IBC Accelerator project with the BBC, ITV, SMPTE, Shure, and King’s College London to develop streaming technology for 360° video and immersive audio.

![From AI production to immersive media: European innovators to watch at IBC2026](https://www.ibc.org/files/live/sites/ibc/files/2026/8-August/WC 17 AUG/Feature – EIT Culture & Creativity’s 100-to-Watch/Demo Day Vienna 1-Javier-Arias-Director-of-Business-Creation.jpg "From AI production to immersive media: European innovators to watch at IBC2026")

Why it matters: The source states that Kami offers an early indication of how AI-supported production and distribution models could reshape the content landscape, and that Black Goblin illustrates what practical AI deployment can look like inside professional production workflows.

"Through a pilot developed under the BBC-supported MyWorld Creates initiative, the company demonstrated how AI could reallocate more than 200 hours from manual setup into creative tasks and decision-making on a single 90-minute production." — IBC

Date: August 19, 2026 08:00 PM ET
URL: https://ibc.org/ibc-show/features/from-ai-production-to-immersive-media-european-innovators-to-watch-at-ibc2026/22794
Generated Analysis Tone: Neutral (50%)
Source Registry Score: 10.0/10 — High
Generated text and tone describe the analysis; the source registry score is not a factual truth rating.

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